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Every company’s senior management team should
be trained to handle the media during any crisis that may occur. The
central objectives of this training would be to ensure that all of the
crisis team are equipped to deal directly with the media during any
incident. The plan itself must also be tested, so that any intrinsic
weaknesses or holes are spotted, rectified and an improved alternative
provided.
The course would be practical and exercise based, allowing the
participants to learn by doing. Carr Communications provides a team of
Senior Consultants who will assess, tutor and also act as journalists.
Simply put, you will never face journalists in reality who are as
investigative, as difficult or as competent as those we provide. The
team will put you through a course that will leave you ready for any
media interaction you could possibly face. Over the course you will:
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